5 SEO tips to increase web traffic and increase conversions

Despite the widespread development of Internet technologies, shocking statistics: about half of all small businesses have no website. Given that, Google receives daily more than 3.5 billion different requests; such companies are losing many potential customers. Surely, someone is looking for, and your services.

If you belong to the group of entrepreneurs who feel the presence of an optional site, we hasten to disappoint you: today is your primary goal is to give your business a decent online presence.

If you were smart, and the site you have, one of your priorities should be to attract visitors to the site or page through the campaign. Regardless of how visually appealing and functional is your website is, without visitors, it will be a waste of resources.

How to encourage Internet users to choose among dozens of your page option in the search results? You need search engine optimization, i.e., a set of specific strategies and tactics used by webmasters to ensure the influx of visitors and make a site or page landing more attractive to search engines.

I am a regular reader and author of Local Advertising Journal, a magazine that has well defined the power of local advertising but for success, you will need few local SEO tips that really work – and here I will describe how you can start using them today to grow your business online to achieve.

Major brands distinguish thousands and thousands of dollars a year on a variety of SEO-procedure and, as a rule; they do successfully dominate the pages of search results. Small businesses to compete with big brands can seem hopeless. However, it is not so.

Here are some relatively simple solutions that will help increase traffic to your website or campaign page …

1) Conduct an audit

The first step in the process of SEO-Optimization is an audit of the current state of the site. Use tools like Google Analytics or the Google: Webmaster the Tools, selecting the options of the services that are best suited to promote your site.

Re-read the entire text content. Keep track of every link and write down all the obvious errors (non-download pages or images, grammatical errors, irrelevant information). First of all, start with correcting these problems.

Then use Google Analytics to analyze the contents of the most visited pages. Which pages get the largest percentage of “natural” traffic? If some areas have a low failure rate and long-term stay on the page, consider why visitors prefer it.

Perhaps they are attracted more engaging content and vivid image? Perhaps these pages include a clear call to action? Through trial and error, you will be able to determine what they find helpful and friendly, and then you will only have to repeat these techniques on all relevant pages of the resource.

Then connect to the process capabilities Webmaster Tools Google. Which search terms bring people to your site? What keywords visitors use to navigate through the pages of your site using the internal search engine? Are there those who come to your site looking for a service or product that you do not offer? How many users request a particular product or service? Compare this with the data from Analytics, and used to develop their strategy for SEO-updated, optimized content.

2) Secure your local presence

Imagine that your project is based in the attractive tourist beach town and is dedicated to surfing. Your target audience is fueled from two main sources: the community of local surfers and seasonal visitors on vacation. Most likely, the locals already know about your store, but it is doubtful that tourists have already found some information about it. Usually, the first thing that makes a tourist – to get a smartphone and looking for surf shops in the area.

If your site is not optimized for the competition with the local business, your store may not get there in the search results. What to do? Create profiles on social networks, if you have not already done so. If you already have profiles, make sure that they provide the correct address and links to your website. Register your project on Yelp, the Foursquare, the Bing the Places, Google+ the Local, Citysearch, and any other resources provided by the list of services in a particular location.

You may also like to read: Local Advertising: How Internet Changes The Investment

3) Optimize your keyword selection strategy

Many small companies make a big mistake by focusing only on frequently used, specific keywords and trying to place these keywords in the text as often as possible. This will lead you to search the crash. Even if you manage to achieve high rankings in the search results (which is quite tedious and difficult), it is unlikely to lead to high rates of conversion.

Let’s go back to the surf shop. It is safe to assume that you can hardly expect to bring to your shop farmer who grows potatoes in the outback. However, it is very likely that a farmer has a nephew who lives in your city. Nephew will soon be celebrating a birthday, and a farmer wanting to make it really worth the gift, will require the search engine to give him a list of specialty stores it in your town.

Instead of spending all of your time to optimize the list of the most popular queries, adapt your strategy so as to be in the lead on the issue verbose key phrases that have a really high potential for conversion.

Create sections on specific goods and services that you offer. Make sure that these pages actually entice visitors to action: online purchase, call for more information or visit the store.

4) Think of links placement strategy

When search engines crawl, new pages have appeared on the Internet, they move from page to page via links. Whenever scanning the specific page, they check it for the presence of any reference, and then followed for each of them to see if they are on pages that have not been validated.

In connection with this incredibly important to build up the internal connection. Links posted on your site should link to other pages on your site with similar or related information.

Imagine your site – it is a city, and a web page – this is the building. Links are streets that help you to move from one building to another. The more streets, the easier it will be moved. But do not overdo it: between optimization and surplus, there is a fine line, which we will describe in the next section of this article.

5) Stay man

In fact, SEO is a complex process and quite exciting game, but ask any SEO-experts – and he will tell you that the most important thing to be able to remain human. Work SEO-experts is not easy: they must keep in mind the balance of the human factor and the technical aspects. Create a website that people actually want to visit, fill it relevant content – and pretty soon you will begin to notice a clear improvement in the traffic issue.

Author Bio:

A.H. Sagar is Operations Manager at CYONWO, a company that committed to helping businesses with online marketing. A.H. has more than 6+ years of experience in digital marketing. His expertise helps him to be a professional blogger and he loves to share his ideas, tips, tricks and information with blogging.

Starting an online business is quite easy with this easy steps

When we try to examine the details of every online business success there are lots of obscurities comes to make that fade in between the result. Some experts say there must have to be some creative business ideas that fit in the current market. Getting all the business success is not all about luck, you have to earn it with your credibility.

Just imagine what sort of products or services can hit the actual demand of a society that they are looking forward to getting immediately.

Like when we through some noodles on a wall there will be few that sticks on it. Just like your creative business strategies that you have to determine to develop based on market demand. Once you have your ideas ready, you can constantly test and improve your ideas to deliver the best products and services to your customers.

Create and develop your online business concepts:

Creating an online business concept is just like ‘Rate Contender’ where a potential customer can look forward to finding the best products or services with the lowest price.

The second part is much harder than the first one. You will find how hard it could be when you are about to develop your customers. You must have to offer some unique products or services that are not in the market or you can try to develop something they can get with much lower prices. That’s the only way you can expect some of the loyal customers of others might have diverted to your products or service.

Up to date your business strategy constantly:

Sometimes our business strategies can make big infect in terms of the difference between our actual targets and achievements. For example, it has been proven wrong that the strategies of Google Ads are not that effective as it was before. The reason behind that is they realize how the consumer’s online activity has moved towards Social media. No doubt to get them back, your online business strategies also had to switch from Google Ads to Social media. Here you can directly involve communicating with your potential customers, get their opinions, video chats, collecting tips and ideas, etc. That’s a quite broad activity in social networks are playing a key role in modern online business platforms.

You may also like to read: How to start a small business in less than five hours with some creative business ideas

You can upload your business products and service videos on the YouTube channel and you will not be surprised when you see many of your viewers are sharing those videos among their friends and families. That’s a quite interesting advertising strategy that plays a vital role for moving your online business wheels.

Face the challenge with your creativity:

Shifting a business plan from physical to virtual will face a lot of challenge ahead in the competitive market. You have to offer the best products and services to survive in your business. The best advantage is setting up an e-commerce business will be much cost effective than the physical retail store. You don’t have to worry about paying your rent, employee’s salaries, community taxes, etc. It does not mean you can get all your profits without spending a dime. It’s a business and you must have to invest something, either your creative business ideas or some money or both. For getting the best result in your e-marketing strategies, you have to spend some money on SEO (search engine optimization and your business website development projects. To grow your online business, your just can not live your business website and set relaxed. Remember it’s the only beginning of a long path.

You can apply these following five tips for your online business success:

  1. Get a market research to find the best niche

If you want to get success in an online business, you must have to come out with some creative business ideas to find the best niche to find a space in the market. Determine which is the products or services are there badly need to produce or come out to meet the consumer’s demands.

You may also like to read: Uploading Videos to YouTube could be the best ideas for online business in 2017

Once you find out your best niche which is unique and less competitive, your success will come soon. Remember it’s your first steps towards your desires dreams, so try to find the best one.

  1. Develop your writing skill to increase sale

Quite often we see some of the companies are come out top with their products sales only because they are providing the best contents for upcoming products and services.  Contents are the main element for an online business as the consumers know what is coming next. Keep in mind, a good content writing can generate a good customers flow. You can hire some good writers for your company.

  1. Consider your website as your key asset

For an online business creating a website is the most important factor for your company to survive. A well-organized website can bring the visitor back to your website again. It’s a good sign to develop your business. I told you to get the best contents to your web store. That’s the only way you can communicate with your customers. You can contract some SEO farm if you want to give you the service you need. A good website can make a whole difference.

  1. Regularly monitor your website to get an analytics report

You can use Google analytics to get your website report constantly and analysis the report to change your strategy if necessary. Analyze the difference you get between your web traffic and conversion rates that you lost from your website.  Come up with a new plan to fix those errors.

  1. Keep your website up to date for fresh and relevant element

Traditionally you can find many of the e-commerce companies have used their e-mail marketing concepts just to increase their communication with potential audiences. While we can say this may produce some results but most important thing is to constantly improve the quality of your business web homepage and also all other related pages. Bring the freshest and most informed resource to your audience.

Ending up with a positive thought:

Learning online business ideas is very interesting and exciting because it is directly involved with your efforts and creativity. For an online entrepreneur the success may not come shortly but when you put all your talent and credibility, sooner or later you must achieve your desired business goals.

How to Get a Free SSL Certificate

Free SSL Certificate

Do you want your website to be ranked higher in search engine? Do you want a better number of traffic than ever? Do you want your website be secured? If yes, then this article is for you. The SSL certificates helps you to secure your website’s connection as well as boost its rankings in Google and other search engine. We should definitely give thanks to the services like Let’s Encrypt that you are now actually able to get a free SSL certificate for your website and make it secured.Continue reading →

Starting an Ecommerce Venture: Things to Do

Beginning an e-commerce wander is not extremely extreme nowadays. Loads of individuals who have a business are considering opening a parallel one on the web. It is a great thought to extend one’s business to the internet. The web is the place everybody goes to nowadays and it can mean gigantic benefits for specialists to have their organizations in an online space. In the event that you are considering beginning an e-commerce wander, then you require a feasible e-commerce sites outline.Continue reading →

The Advantages Of NoSQL Data Models

NoSQL Data Models

For a lot of people, the NoSQL database appears as an alternative when it becomes too difficult to store data in the form of tables. They prefer NoSQL as a great alternative to relational databases and they learn to rely on its features for a wide range of applications. If you are interested in discovering the advantages of NoSQL, then you should definitely keep on reading this article. By the end, you will be convinced of its functionality and you will want to start using it right away.Continue reading →

Multifunction Printer: Which is better to buy?

A multifunction printer tries to serve in many ways: people who need a little of everything without specializing in one area. Keep in mind that if you want to handle more than a few hundred pages per month, whether in print, scan or copy and then it might be best for you to look at an individual peripheral.

Best in value for money: It is the most balanced in all aspects of quality printing that does not leave indifferent and can handle quite high volumes.

The most professional for high volumes: It cost higher price with WiFi but designed for heavy tasks daily, with extra features and equally intuitive for the office.

If you are here thinking of that you need to buy a multifunction printer for your office then, Konica’s range of multifunction printers have a perfect combination with your Instant Ink program in which you can save a lot in ink.

Cost and savings

In general, we can say that we have named it the “best printer” because multifunction printer in quality-price for everything that offers at a reduced price both maintenance and initially in the purchase. While it is true that it does not stand out much above the others, but does very well its work.

Usability and connectivity

After connecting the multifunction printer, you can install it on Windows and Mac system with the help of the installation CD. The process is quite simple, and only with this step, all the functions have worked without problems in any of the operating systems.

Multifunction printer has a screen that makes it very comfortable to use and with better features than the other printers do. The controls are responsive, and the menu options are clear.

The multifunction printer also shines with its document feeder, which like its class can feed up to 50 sheets of paper. Even better, the mechanism has automatic double-sided printing. This means it lets you scan, copy and fax two-sided documents without having to intervene manually. As expected on such a device, it supports the most common sizes and does its job with the main tray, which has some adjustable guides to accommodate all shapes and sizes of papers.

As Wi-Fi connectivity is important to most users, it has multifunctional support for many different printing standards, including AirPrint, Bonjour, Android Print, HP Wireless Direct and Google Cloud Print.

Maintaining a multifunction printer

Most printers, including multi-functionality, require a little maintenance if you use them routinely, as the heads release ink if necessary. In contrast, if you do not print frequently, you may need to use the software that comes to you, where there are options that end up misusing more ink.

Some advanced technologies monitor the printer for diagnosing and fix the problems such as ink jams while printing. An advantage in ink programs that the wasted ink does not have the cost.

Should you buy a multifunction printer?

No doubt buying one of these represents the simplest, compact and responsive system of having all those features without having to buy a peripheral from each particular area. The fact of scanning goes quite well and there are fewer and fewer consumers who want to buy a separate scanner. Much multi-functional have a flat scanning platform, which works well for faxing, copying and document scanning.

Questions to Ask when Choosing SEO Services Provider

You took that bold step a while ago of dealing with SEO on your own, but since then, the frequency of your migraines has increased tenfold. To add insult to the injury, your site still doesn’t rank well despite all the hard work and time you have invested in it. If you are in such a situation, then it is right time you considered the expertise of a good SEO services provider. But, you are also faced with yet another uphill task. How do you find the right service provider? With the existence of many SEO companies claiming to be the best, the big task will be how to narrow down to just one which is reliable.

Your fear for hiring a fraudster is real and justified, to say the least. But worry no more because we shall look at some of the critical questions to ask your prospective SEO company before hiring.

  1. What are the examples of the sites you have optimised?

This is an essential question since it will give you a chance to scrutinise their expertise. It will also help you to know how genuine the company is. Past clients should not be a secret. If the company stalls or utterly declines to your request, it should be an alert. In fact, a trustworthy company should be proud of their past success and use them in marketing themselves.

  1. Do you guarantee a number 1 ranking?

If their first answer to this question is, “yes” run. This is because, according to Google search engine optimisation selection tips, no one can guarantee a number 1 rank in Google. This runs a cross to even non-competitive words.

  1. Where do you collect your back links from?

For SEO success, back links play a very vital role. Let them explain to you where they get theirs from. If their sources are not credible, then this will do you more harm than good. Ensure that they collect their links from only the reputable sites in the market.

  1. How much will the service cost me?

You probably know this by now, high price doesn’t always guarantee better quality. Just because your prospective SEO services provider charges more, it’s not a guarantee that they have the best services in the market. Also, remember some of the fraudsters charge high fees to appear genuine. Just do your research and know how much the services you seek should cost. Let the information you get from your research act as a guide on what to expect. However, it is imperative to know that cheap is expensive, therefore, avoid very low charging companies since it can be a sign of incompetence or desperation.

  1. How often do you provide reports?

A good SEO company should submit to its client’s weekly reports. Updates done on your website should also be frequent. This will help you evaluate the progress and the performance of your website.

  1. Which SEO practices and techniques do you use?

This is a critical question too. Let them explain to you what they use. The answer to this will reveal to you whether they use black hat SEO techniques or not.

It doesn’t matter whether you are an SEO expert or not. The above questions will help you pick the best SEO services provider in the market.

Sports Betting on Your Mobile Phone: The Real Benefits

We all know that advancements in technology have enabled millions of people around the world to stay connected 24 hours a day, seven days a week. It seems that most everybody has a smart phone, and they use these gadgets every single day. These gadgets have become a necessary part of our modern lives. And whilst you can do tonnes of stuff on your mobile phone, including shop, browse different sites, do research, watch movies and listen to music and more, there are now more people who see the benefits of betting on sports on their mobiles as well.

If you’re into sports and would like to bet on a game or two, try doing it through your mobile phone. The advantages are certainly numerous, and there are now many betting sites which offer great deals and bonuses (you can check out some great reviews like this one here for mobile sports betting sites).  So what are the real benefits of sports betting on mobile? Let’s find out.

24/7 connection

If there’s a match that you’re just itching to bet on and it’s happening right this minute, you can bet on it through live or in-play betting and know the results as soon as they come. That’s one beauty of sports betting on mobile: you’re connected 24/7, and you’ll know exactly what is happening as it happens. You’re in the midst of the action in real-time.

Easy withdrawal and payment options

If you do your banking through mobile, then you’d also be happy to know that when you bet on sports, you have easier access to your bank account/s. You can easily withdraw your prize money whenever you want, and you can easily settle your bets through a number of different mobile platforms as well. What’s more, withdrawing funds and making payments online is a lot safer nowadays, especially since many sports betting sites make it a point to enhance their security just because of the nature of their business. Your confidential information stays confidential and you’re guaranteed protection at all times.

 Variety

Whether you only go for football or you’d like to try your hand at horse or greyhound racing, there’s a sport that’s made just for you. What about grand slam tennis, or even rugby? You’re sure to find the sports that you like, and even if it’s a sport that you don’t know much about or have never bet on before, you can find some great tips from experts which you can use before placing your bets.

Convenience

With 24-hour access, you can place a bet anytime and from anywhere, as long as you have an Internet connection. So if your favourite team is playing halfway around the world and it’s 12 midnight where you are, you can still place your bets. This is convenience at its finest.

Image attributed to Pixabay.com

Why Well Crafted Content is Important for your Website?

The most important aspect of good SEO is writing high-quality content and it should be a key aspect of your SEO strategy. Content writing as a skill can be learned, but it requires some creative writing skills. If we are being honest, most of the blogs that we see are hardly readable and not at all informative. They are neither entertaining nor inspiring. I’m not asking you to be GB Shaw here, but you can try a little harder to write well.

I’ll try to convince you as to why you should be doing it through this post.

1. Clarity means more people will get you.

It doesn’t matter if the aim of your article is to entertain, to inform or to convince people, if you article isn’t articulated properly, your intent will be lost. Poorly written content isn’t very interesting to read and would loose engagement sooner. People would find it all the more difficult to understand your message.

Before you start writing, structure your content and be clear about the intent of your post. Every blog post will be carrying some kind of a message. What are you planning on saying? A message could be very simple and plain. An article on your site could be trying to educate people about the varied features of your product, or maybe try and explain your shipping process.

If an article is poorly written, there are much higher chances that readers won’t be able to understand your message. If you write a well thought out, properly structured blog post which is free of typos, there are much higher chances that readers will be able to understand the message you are trying to convey.

For example take a look at this review article on the Cosmopolitan Hotel. It is very clear, well structured and to the point.

2. Reducing bounce rate

If you are able to develop the skill to write  content that is well-meaning and properly structured, there are much higher chances that people will stay on your website longer and read your complete post. This will make sure that your bounce rates ae lower and it will eventually mean that your rankings will improve in search engine result pages.

3. Increase in trust

Well-crafted pieces of article will make sure that readers trust you more compared to other blogs in your niche. If you are able to create content that reads well and is devoid of typos, it will seem all the more professional and valid. This will make a lot more people trust you and your blog. If people are able to trust your blog, it means good business. They will come back to your website for more of your content, follow you and even buy your product.

4. More Social Media Following

Well-crafted blog posts are much more likely to be shared on various social media networks and have higher probability to be talked about among friends. If a post is to be shared on social media, you will have to take the effort to convince the reader to read your article first. All the more important is that someone will have to think that your post is awesome enough for them to share it on their social media networks. Most people think that the posts they share are a reflection of themselves, their thoughts and ideas. They just won’t share badly written articles on their social media timelines, because that will reflect badly on themselves as well.

Conclusion: Good quality content will always help you reach higher ranking and which in turn will help you get higher conversions

Writing good quality content won’t improve your SERP rankings instantly. It’ll be highly beneficial in the long run, as it will have a huge positive impact on your SEO. Well crafted content will have lower bounce rates and will have higher chances of grabbing a lot more eyeballs through social media attention.

I hope this article helped you in understanding the importance of good quality content for SEO. If you have any doubts let me know through the comments and I will clarify it. If you have any suggestions on improving the article, let us know that through the comments as well.

Play the most popular table games

Many people are interested in the possibility of being able to play the most popular table games. It is true that the online casino slot games that have been in development for a long time are some of the most popular of all the games on online casino gaming websites.

Still, that doesn’t mean that people only want to play these games and no others. There are many games available on online casino gaming websites, and most of them will still manage to attract a following from the multitudes of fans of online casino gaming websites. The table games are no exception.

Slot games are all united in the fact that they are entirely games of chance. While it is true that a lot of people will enjoy games of chance, many of them also want to be able to put their own skills to the test. Not all people have the skills necessary to really succeed in the world of online casino gaming when it comes to the table games that really demand huge levels of experience. However, the journey of actually getting to that point can be really exciting to a lot of people today.

Poker is still probably the most popular table game of all. People can play this game in a lot of different formats. Many of the professional online casino gaming fans are specifically going to be interested in poker and not in many of the other games that are on these websites. Poker has been one of the most popular casino games in general for a long time, to the point where it is genuinely difficult for a lot of people to imagine what a casino would even be like without poker.

Blackjack is one of the other really popular table games that a lot of people love and that truly does demand a lot of skill from most people. Blackjack is also a game that many people will enjoy for its own sake, even if they are not especially skilled at it in their own right. Still, this is a game that a lot of people can learn, and it relies on skills that are not as subtle as the skills that are involved with poker.

Poker requires a keen understanding of body language and a lot of the details of human behavior in addition to a strong knowledge of cards. People need to know a lot about cards when it comes to blackjack. That is the main skill that is on display when it comes to blackjack, and people really don’t need to worry about some of the other skills when they are playing a game like this. Still, there are lots of other options for the people who want online casino games that are a little bit easier for them to pick up, since blackjack and poker are both tough games for anyone to play. Games of chance are easier than games of skill in some ways, and they are harder in other ways.

uPackingList app – Helps you rely on lists while packing for your next trip

There are many people who completely rely on lists before they get important things done. Such people who are dependent on following lists often end up in a disorganized manner when they don’t have lists to follow. NIX Solutions Company is kind enough to have provided them with an effective solution with their uPackingList app. This app has got the ability to create numerous lists which can be used by the user time and again for various activities and it proves to be an app with huge level of convenience. You must have been to the airport a number of times and then realized that you’ve forgotten your passport at home! Well, this is indeed a horrible feeling which can get you stressed. During such situations, uPackingList could come of immense help.

In order to use this app, you have to first make a list of the packing items which you need before going out for a trip and then add each and every item which you will need. The app allows you to create unlimited number of lists and you can personalize them as per your needs. This list can thereafter be used every time you go for a trip. Any sort of list can be created like things you require shopping for, things you like, songs to dance to or things to take for your trip.

What is uPackingList?

uPackingList app is  nothing but a cutting edge technology which functions incredibly. This is an interesting innovation which was designed to alleviate the stress of packing things which is undergone by anyone who travels a lot. Whenever you’re embarking on a journey like a vacation or a business trip or family picnic, this becomes much easier. The best part about using uPackingList is that it can be used by Android, iPhone and Bada mobile platform users.

How does uPackingList perform?

This is an app which offers a wide variety of functions and you can create a packing list of unlimited numbers, update them during your convenience and make them unique as per your requirements. The list that you make is not only streamlined to things that you probably wish to pack but it also includes a task description which you intend to move on before traveling. Here are few features of uPackingList.

  • Extremely powerful checklists
  • Keeps a close watch on items
  • Flexible and versatile options with very easy user-interface
  • Ultimate checklist of tools for various purposes
  • Readymade lists with several items

Few in-built app features you should know:

  • The user interface is easy and engaging and involves minimum efforts
  • The personal catalogue consists of 300 items
  • Lists are limited but can be reused anytime
  • Manipulative sections are easily collapsed and expanded and it’s just a tap away from adding things to lists
  • Automatic sorting is applicable when the category or item is added

The company has indeed helped us with one of the best app for following lists and if you’re on the social media, you can follow them and add Nix Solutions on LinkedIn and Facebook to know more about their products and services.

Three Things You Need To Know About Covered Calls

Writing covered calls is an investment strategy that both professional and new investors use alike. One of the rights you have as a stock owner is to sell your stock at any time so long as it is at the market price.

Writing a covered call is simply selling this right you have to another person in exchange for cash. In other words, you are giving the buyer the right to purchase your shares at a predetermined price.

The buyer will then pay you, the seller, a premium for the call option. You will be paid on the same day you sell the option, and you keep the money regardless of whether the buyer exercises the option or not.

You can also use a covered call screener to help locate specific securities that meet your trading goals and increase your chances of making a profit.

If you still aren’t completely sure about what covered calls are or how they work, here are the top three things you need to know about them:

Covered Calls Do Have Advantages 

The advantage to selling a covered call is you get to generate more income without more stock market risk. The reason why there is a reduction in risk is because covered calls discounts the basis there is in stock.

Covered Calls Also Come With Risks 

Potential risks with covered calls include the fact that as long as the underlying price of the stock goes below the discounted basis, then you will lose money. In addition, as long as you have a short option position, you will have to hold onto your shares, or else your loss potential is massive.

You Have To Know When To Sell 

In the end, your success with covered calls will come down to if you know when to sell them. Remember, by selling a covered call, you will receive cash on the same day in exchange for the future upside of the stock.

So to put this into perspective, let’s say that you paid $10 per share of a stock, and expect it to reach $25 at the end of the year, but are also willing to sell at $20 in six months to make a profit. Yes, your sacrificing the potential upside value of the stock, but you’re also making an excellent profit.

In this same example, you may find a $20 six-month call option that sells for a $1 option premium per share. If so, this would net you a $21 return per share over the six month period, as you would be obligated to sell the shares at the $20 mark within six months. But on the flip side of things, if the stock fell in value to $5, then you would lose $4 from the original price of the share (as you would still get to keep the $1 premium).

Covered Calls 

Writing covered calls are ultimately another strategy for you to gain more money from your shares, but as with any stock trading strategy, they come with advantages and disadvantages that you need to take into consideration before proceeding.

What To Know About Building An Email List in WordPress

Building an email list is a critical task for essentially every business and website. When you have a strong email list you can connect with your audience in a direct, targeted way, you can increase your traffic, and you can boost loyalty. Emails give you the opportunity to create a conversation and foster returning site visitors.

Once you have names on your list, you can add customized images for email, create special promotions and gain a new way to collect data by looking at your campaigns and how they perform.

If you use WordPress, the following are some of the things to know and keep in mind whether you’re starting from scratch with your email list, or you want to add to an existing list.

List Benefits

It’s critical to understand the benefits that come with list building. First, you own your list, and it can’t be taken, and you also have the authority to be sending emails to people.

They’re going to inherently see you as more credible because they opted into your list. It also makes it incredibly easy to target your marketing and content this way, because of the ways you can segment your list.

Plugins

One of the many benefits of WordPress are the many plugins available (often free) that are designed specifically to help people perform tasks related to list building.

The toughest part is choosing a plugin from the excellent options.

SumoMe tends to be one of the most popular of these plugins, and it’s widely used. It’s free and features options like the Heat Map feature, a built-in social sharing tool, and built-in analytics.

Using the SumoMe list builder allows you to create a custom lightbox to get subscriptions, it makes it easy to share content, and the Welcome Mat is a feature that provides a full-screen call-to-action to site visitors.

Advanced Opt-In Plugins

While many of the WordPress list-building plugins are free, there are premium options as well, if you want more advanced features and functionality.

An example is the Bloom Plugin, which is from Elegant Themes. Bloom works by adding opt-in forms to your website, and there are a variety of different formatting options for these including pop-ups and fly-ins.

Once you’ve created and set-up your opt-ins you can see how they’re performing and get an overview of how quickly you’re growing your list.

Landing Pages

Finally, in addition to opt-in plugins that display pop-ups on your site, consider a landing page plugin as well.

Thrive Landing Pages is one of the best because it simplifies how you make and use landing pages. You can also use it to create not just sales pages but also opt-in form pages and course pages, among others.

The templates look great, they’re quick and easy to use, and you can create an effective sales funnel pretty quickly. The templates are also inherently designed to feel cohesive, and they’re already themed. You could code your own landing page from scratch, but why go through the trouble when Thrive makes it so simple?

What Is Augmented Reality, and How Can You Take Advantage of This Cool New Technology?

Have you heard of virtual reality? You probably have. What about augmented reality?

Although you may not have heard of augmented reality directly, you know exactly what it is, but do you know how to take advantage of everything this cool new technology has to offer?

Augmented Reality Is…

Virtual reality and augmented reality are related, but the end experiences between the two platforms are much different. With virtual reality, you’re creating a completely new environment. With augmented reality, you’re taking the existing environment and enhancing it with virtual reality.

One particularly popular augmented reality example is Pokémon GO. This mobile game allows you to explore your surroundings while the game itself plops in Pokémon characters that you can collect. You’re still outside or inside, but the app is making it look like you’re surrounded by Pokémon.

If the same game were played using virtual reality, the game would create an entirely new environment for you to explore. Augmented reality allows you to use the environment you’re already in.

Devices That Are Enabled for Augmented Reality

When you think of virtual reality equipment, what comes to mind? Probably a headset and maybe an electronic suit or a pair of electronic gloves? Augmented reality, in contrast, is able to use many different devices.

Cell phones and other mobile devices are an easy, affordable, and a popular way to use augmented reality. Especially since so many apps utilize this cool new tech. All you have to do is download the app and your device’s camera will do the rest.

Computers and laptops are also able to provide you with an augmented reality experience. If you’re looking for something a little more high-tech, headsets and glasses can also be used.

How Augmented Reality Is Being Used

At its inception, augmented reality and virtual reality were all for play. There’s no denying that they can make playing games a lot more fun! But, there is an unbelievable array of applications for virtual reality, especially in the business world.

Innovative ways augmented reality is being implemented in the business world include:

  • Retail: Arrange furniture in your home or try on clothes before you buy them on the internet.
  • Sightseeing: Tour historic areas and learn more about artifacts in museums.
  • Medical: Medical students and doctors are able to practice procedures before completing them on actual patients.
  • Military: With a special digital display, pilots don’t have to look down in order to learn critical flight data. It’s all displayed inside a helmet.
  • Maintenance and repair: Complex repairs can be broken down step by step and demonstrated before the repair is made.

Looking for a quick and easy way to give augmented reality a try? Search “augmented reality games” online and you’re sure to find a fun game that will get your toes wet. Then, just sit back and wait.

The augmented reality revolution is already underway. It won’t be long until it’s a regular part of your everyday life.

5 Gadgets That Make People’s Life Easier

Technology are quickly evolving and had help us solve many daily life problems. However, solving issues does not mean that technological gadgets are making our life easier. You might get healthy with the help of fitness tracker but being reminded to move all the time might be irritating.
Here we have the list of amazing gadgets that will actually make your life easier.

  1. iPod

Music is an important part of our life. We love to hear the music as it helps us to calm down. It has been noticed that music helps to concentrate on the task that we are trying to accomplish. People prefer to listen to music when they are working out or doing some important work so other things will not distract them.

With the introduction of iPod, it has become easier to listen to the things we love. It is a small gadget that will allow you to store more than 1000 songs and you can enjoy any playlist that you like according to your mood. The best thing about iPod is that it will serve you for a long time without running out of battery. The iPods are compact and you can easily pin them to your shirt and enjoy the morning run. They will charge quickly and the recently developed iPods have some of the amazing features that will allow you to control the device with your voice commands.

There are more that one iPod models released by Apple.inc, the recent iPod model allow you to browse the internet and play videos, long surpass the purpose of the device for listening to music only.

  1. Mobile phone

It would not be wrong to say that mobile phones are a blessing in our life. The device has made changed the earth into a global village. With a single click, we can talk to anyone that we like and this is how the long distances seem short.

  • Even if your relatives are living on another continent with the help of mobile phones, you can easily communicate with them.
  • Recently, the cell phones have been developed with the latest operating system that would allow you to use them like the mini computer.
  • There are several applications that we can use to get connected with those we love with the help of internet.
  • The mobiles phones are portable and you can easily take them anywhere you like.
  • Not only families they are also very useful for the business owners as they can stay connected with their employees and clients.
  • You will not have to worry about any cords because you only have to charge the phone and it will serve you for an entire day.

If you’re concerned about what kind of mobile phones should you purchase, read the mobile phone reviews that available in the internet.

  1. Portable hard drive

In the old days, people used the hard drives that were often the size of a small room. They might have been able to store the required amount of data but they were not portable. It was hard to move them from one place to another and this is the reason special rooms were built for such storage device.

With the help of technology, the large storage devices have been converted into portable hard drivers. They are so small that they can easily fit into the palm of your hand. The portable hard drive can store more data as compared to the old hard drive. You can carry it anywhere you like in your pocket.

It means that there is no need to build special storage room to keep the hard drive. The other benefit of the portable hard drive is that it will not get heated up like the old ones so you will not have to install the cooling system. The portable hard drives are available with different data storing capacities so you can have the one that you want. There is no need to spend money on extra memory.

  1. iPad or Tablet

iPads first introduce and release by Apple.inc on January 27, 2010 and it have made it easy for us to carry our computer anywhere we go. These are the most compatible form of the computer that is only the size of the paper but it will perform all the functions that you want.

The iPads have been designed with the latest technology and features that would allow the users to manage their work. You will get all the specifications that you want in the tablets and there might be some extra features that you might not get on your computer or your laptops. The best thing about iPads is that they will only take a small space in your rooms and your luggage. You can easily carry them in your hand. There is nothing to worry about data loss because you can charge and use the tablet, there is no direct connection with the electricity.

  1. Powerbank or Portable battery charger

We all know that our phones and iPads have to be charged in order for them to work properly. You might be able to keep the battery charged when you are in your home or at work but it might get hard when you are traveling. In case you cannot find a charging booth and the phone is running out of battery it would be hard for you to stay connected with your friends and family members.
Technology has a solution for you in this case.

All you have to do is get a Powerbank or battery charger. It is the technology that will keep your devices charged so you will always stay connected with the people you love. Even if you are in the mountains the Powerbank will keep your devices charged. The best thing about this gadget is that it is small in size and can hold more electricity than you can imagine. You can easily keep it in your pocket or bag when you are going out on a trip.

Bottom line

We all know that technologists are working to make our lives easier but we should be extra careful while selecting the gadget. We have to stay away from the technological devices that might make us dependent. You should be able to select the gadgets that would not demand much from you so that you can focus on the things that are important in life.